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Purses For A Purpose, Inc.
- California Chapters -

My Story

San Diego

My story with the foundation of Purses For A Purpose started with my dad. He showed me a Facebook flyer that said "Have an extra purse? Don't sell it, give it to a homeless woman". So, a huge shoutout to my dad for initiating this ever-growing organization.


We began discussing our ideas and tactics and Purses For A Purpose came to light. Purses for a Purpose was born under the core belief that all homeless women have value in society and to raise awareness about the ever-growing homeless crisis. We started spreading the word on social media about our project and that we were in need of purse and travel-sized toiletries contributions, and to our astonishment, we received a lot of donations and praise!


As our social media marketing grew on Facebook, so did the opportunity to finally distribute the fully stocked purses. I partnered with the Street Boutique, the homeless advocacy division of Think Dignity in San Diego, and began traveled with them around North County San Diego every other month. During the course of my distributions, I learned, and continue to learn, so much from the stories of the homeless women I have met in regard to the ever-growing homeless crisis. 

Throughout the filters of photos, you can see how much this organization has grown. In the beginning, we didn’t know the most suitable method when packing and distributing the purses, but as I kept going back to deliver, I found what worked and what didn't. Approximately, my first delivery in August 2019 had around 14 bags compared to the last delivery in July 2023 with 40+! I learned throughout the delivery process how every delivery is a hit or miss, mainly depending on how many women show up, so some days I went home with extra bags and reused them for the next event. 


I want to thank you for your support and for wanting to help us in any way possible.

If you have any questions, please don't hesitate to reach out!

- Shayna Rutman & Keith Rutman 


Last Updated: 2023

Los Angeles

We are currently looking for a new chapter coordinator for the Los Angeles Chapter, please fill out this form if interested!


A special thank you to our sponsors:
Palomar Pizza, San Marcos
Signarama, San Marcos
Zenith Active, San Marcos
117 West Spirit, Vista
Downtown Women's Center, Los Angeles
UnitedWeMask, Los Angeles

Upcoming Events

The San Diego Chapter is donating all full purses to 

Think Dignity and the Duwara Consciousness Foundation.

The Los Angeles Chapter is donating all full purses to TBD.

Contact the California Chapters

Shayna Rutman, CEO

3231- C Business Park Dr #124 Vista CA, 92081


TBD Location


Thank you for supporting our cause!

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